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Sue Reid's avatar

The saying ‘sell the sizzle, not the sausage’ springs to mind.

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Karen Langston's avatar

Thank you for sharing your experience with such openness Fred. It's a powerful reminder that even setbacks can lead to valuable insights. Great insights that can be used in any career situation.

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Fred de Villamil's avatar

Thank you Karen. You’re right. Everything is an opportunity to learn, and after enough years, most failure make a good story.

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Martin 🏹's avatar

Great insights. So many founders also fall into the trap of talking tech instead of impact. Investors don’t care about the stack; they care about what it does for growth, efficiency, and margins.

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